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Bex Osborn

My specialisms
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Marketing

Father's Day Emails To The Rescue

If you are like me and struggle every year with what to get your Dad, then one of these emails might inspire you just in time.

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Marketing

Email Sign Up from a Tweet: Mailchimp example

Here's the first example of Twitter's new email sign up cards I've seen in the wild - quite appropriately for Mailchimp.

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Design

Retaining Customers With Email Only Offers

Nowadays, my email inbox tends to contain irrelevant offers so it's refreshing to receive one now and again that is useful, relevant and easy to ...

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Marketing

Litmus Scope - Sharing Campaigns Just Got Easy

A tool that should be in every email designer's toolbox:

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Marketing

Twitter Announce Email Signup via Promoted Tweets

Twitter have just announced the ability to add an email signup form to a promoted tweet, using the new Lead Generation Twitter Card.

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Marketing

Gmail Quick Actions for Email Marketers

Google have announced a new selection of features that allow email marketers to add interactivity to email campaigns via the Gmail interface.

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Marketing

#emailtip Use Gravatar to set a profile image

This takes two minutes and is totally worth it - register your sending address with Gravatar , add a profile picture, and certain email clients will ...

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Marketing

A note on Responsive Email Design

I've noticed quite a bit of discussion around use of responsive design in email , particularly whether it's worth investing the time and therefore ...