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Thoughts

Industry insights, marketing trends, and more

Pages and pages of content in the context of CRM. Not only will you find updates on our agency life, you’ll get useful how-to guides and inspiring creative from others hitting inboxes.

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Code

Celebrating the 2023 Marketing Champions

It’s been an exciting week for us at ActionRocket HQ, as we saw our talented Head of Development Jay become a recognised Salesforce Marketing ...

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Design

A Designers Accessibility Checklist

This month we’re taking a closer look into the importance of email accessibility. It has become a core part of email design and as designers we are ...

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Marketing

Brands That Are Nailing Cross-Channel Marketing

Humans are beautifully complex beings. And what makes us even more so, is that we’re all different and unique. Are you a dog or a cat person? Are you ...

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Marketing

10 QA Tips For Writing Your Email Copy

A QA (Quality Assurance) checklist is always useful to complete at the end of an email copy task. But what’s even more useful is to have all these ...

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Design

Top Designs for April

This month we’re bringing you some brilliant examples of brands using interactivity within email, as well as some joyful nostalgia and clever ...

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Marketing

Is AI the future of Email Marketing?

The popularisation of AI technology - particularly the emergence of ChatGPT has made waves in the email world and sparked significant debate among ...

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Marketing

A beginners guide to subject lines and preheaders

We all enjoy a beautifully crafted email. Stunning design - yes please. Fun interactivity - always! Clever copy - a must. But all that lovely content ...

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Code

Getting Started: Coding Accessible Emails

There are a million different ways to code an email, with over 15,000+ possible renderings, in different languages, using images, using live text, ...