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Thoughts

Industry insights, marketing trends, and more

Pages and pages of content in the context of CRM. Not only will you find updates on our agency life, you’ll get useful how-to guides and inspiring creative from others hitting inboxes.

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Marketing

Barbie’s Marketing Dreamscape

You may or may not be a fan of Mattel’s pretty pink doll, but it’s almost impossible to not have been caught up in the Barbie buzz. The Barbie movie ...

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Marketing

Augmented Reality: How Does it Work?

Being a sci-fi fan I've always thought of what life would be like living in a high tech world. Think Ernest Cline’s Ready player one, a world where ...

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Marketing

Top Designs for June

This month it’s all sunshine and rainbows! But actually…it’s not just that. Because since June is Pride Month, we were on the lookout for emails that ...

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Code

AMP for email - What, How and When?

Email marketing is evolving, and AMP for Email represents the next frontier in creating dynamic, interactive email experiences. Accelerated Mobile ...

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Marketing

Top Designs for May

Oh yes, it’s that time of the year! The month of the King’s Coronation. The month of May the 4th Be With You. And of course, May the Sauce Be With ...

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Code

Code More Accessible Emails

Today the Email Markup Consortium shared their Email Accessibility Report - including over 303,847 emails which were tested by Parcel’s accessibility ...

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Marketing

Tools to Help You Create Accessible Content

If making your content accessible is new to you, don’t worry - you don’t have to do it alone! We’ve compiled a list of our favourite tools and sites ...

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Marketing

Writing for email: A Copywriter's Accessibility Guide

We want everyone to read the copy in our emails without unnecessary effort. We want everyone to read the emails without feeling excluded or othered. ...