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Lexi Clarke

My specialisms
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Marketing

Empowering Women in Marketing: A Leadership Q&A with Lexi Clarke

ActionRocket Agency Director, Lexi Clarke, recently had the honour of joining the Women in Partnerships Panel at a highly anticipated Braze event, ...

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Marketing

Loyalty trends in 2025: building connections that last

Loyalty isn’t what it used to be. Gone are the days when points and discounts were enough to keep customers engaged. Today, loyalty is about building ...

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Marketing

CRM Without the Scaries: 3 Tricks to Avoid & 3 Treats to Delight Your ...

A dash of mischief in your CRM strategy might work wonders some of the time, but it’s your authenticity that brand lovers truly appreciate. For every ...

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Marketing

CRM Trick or Treat: 3 Traps to Avoid & 3 Tips to Delight Your ...

In the world of CRM, it’s easy to fall into bad habits that might spook your audience. But for every trick that could harm your customer ...

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Marketing

Sweeten Up Your CRM Strategy: 3 Tricks to Avoid & 3 Treats to Delight ...

Don’t worry, we’ve all been there. In the world of CRM, it’s easy to fall into bad habits that might spook your audience. But for every trick that ...

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Marketing

From Sweet to Sweeter in CRM: 3 Tricks to Avoid & 3 Treats to Delight ...

So, you’ve got a sweet strategy that’s winning brand lovers. But there are always opportunities to push the boundaries — and traps to watch out for. ...

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